Welcome to a new era of Samsung AI TV
Experience colors as they're meant to be seen
Pure blacks, clean whites and stunningly vibrant colors
OLED Picture Quality
Bold details backed by AI
NQ4 AI Gen2 Processor
Let Samsung OLED immerse you with unbelievable details and picture quality. Our NQ4 Al Gen2 Processor upscales your favorite movies and shows in brilliant 4K resolution, while OLED color-mapping and brightness boosting technologies give you a more accurate picture that lets your content come to life.
- *4K AI upscaling may not apply to PC connection and Game Mode.
- *Utilizes AI-Based formulas
See brighter lights and darker nights
OLED HDR Pro1
Catch the details that immerse you deeper into the story. Our NQ4 Al Gen2 Processor uses brightness-boosting technologies and OLED HDR Pro to give you a next-level view in bright and dark scenes alike.
Limit distractions, not your view
OLED Glare Free 2
Our OLED S95D allows you to watch everything you love with nearly no glare. Say goodbye to washed out images and see your TV's clarity, color and contrast shine through.
OLED Gaming Experience
Game on with a winning screen
Optimize gaming with Samsung OLED. Motion Xcelerator 144Hz delivers ultra-smooth motion and sharp visuals. Al Auto Game Mode intelligently tailors your game's settings to its genre. Whether you're zooming towards the finish line or conquering enemies, our newest OLED TVs immerse you in the world within the game.
Smooth gaming, more winning
Motion Xcelerator 144Hz3
Dominate with a screen designed to give you an edge. Our newest motion enhancements support gaming up to 4K 144Hz, reducing lag and rendering game visuals at blazing speeds. The end result is fast, smooth gameplay and impressive responsiveness that keeps you one step ahead of the competition.
*4K 144Hz is only available on S95D and S90D.
*S85D has 120Hz
Skip the pre-game setup
AI Auto Game Mode4
No more tediously tweaking your game settings before every match or level. Our NQ4 Al Gen2 Processor automatically detects what type of console game you're playing and optimizes settings based on the genre. Experience optimized sound to bring your first-person shooters to life or optimized brightness for darker visuals for next-level contrast.
OLED Design
Designed to be barely there (and beautiful everywhere).
Our newest OLED S95D seamlessly and elegantly blends into any space. A sleek, new design modernizes your aesthetic with a minimalistic bezel and flat back. The One Connect Box and One Connect Cable keeps wires neatly tucked away for an even cleaner look.
One Connect Box
LaserSlim Design
Seamless Speaker
Samsung OLED
innovative features
Expert Calibration5
Enjoy quality you can trust. Expert Calibration ensures accurately reproduced colors that effortlessly adapt to subtle changes.
PANTONE Validated®
PANTONE certifies the accurate reproduction of 2,030 colors and 110 newly added skin tones, giving you a viewing experience that stays true to the world.
SmartThings6
Use your OLED TV to simplify your connected home with our integrated SmartThings hub, so you can seamlessly customize you connected devices in one place.
Samsung Tizen OS â–³
Get more out of your TV with the latest apps & services on Samsung Tizen OS*. Enjoy free live TV channels and thousands of movies and shows with Samsung TV Plus.
SolarCell Remote7
Our included SolarCell Remote recharges its battery with a built-in solar panel, helping you help the planet by eliminating e-waste as you watch.
Samsung Knox Security8
Watch and game with peace of mind. Integrated Samsung Knox Security protects PINs, passwords & other private data as it defends against unauthorized activity.
Dolby Atmos® 9
Get ready to lose yourself in the action. New top channel speakers blanket you in Dolby Atmos surround sound, delivering multi-dimensional audio experience.
Active Voice Amplifier Pro10
Active Voice Amplifier Pro isolates dialogue from background sounds both within the scene and within your room, ensuring dialogue is delivered with enhanced clarity.Â
Compare Samsung OLED TVs
Screen Size
Resolution
HDR (High Dynamic Range)
OLED Glare Free
Processor
Motion Xcelerator
Freesync
Super Ultrawide GameView & Game Bar
Dolby Atmos®
Object Tracking Sound
Q-Symphony
Design
Attachable Slim One Connect
Samsung Tizen OS
SmartThings
- Screen Size : 77/65/55
- Resolution : 4K (3840 x 2160)
- HDR (High Dynamic Range) : OLED HDR Pro
- OLED Glare Free : Yes
- Processor : NQ4 AI Gen2 Processor
- Motion Xcelerator : Yes (4K 144Hz)
- Freesync : FreeSync Premium Pro
- Super Ultrawide GameView & Game Bar : Yes
- Dolby Atmos® : Yes
- Object Tracking Sound : OTS+
- Q-Symphony : Yes
- Design : Infinity One Design
- Attachable Slim One Connect : Yes
- Samsung Tizen OS : Yes (Tizenâ„¢)
- SmartThings : Yes
- Screen Size : 83/77/65/55
- Resolution : 4K (3840 x 2160)
- HDR (High Dynamic Range) : OLED HDR+
- OLED Glare Free : -
- Processor : NQ4 AI Gen2 Processor
- Motion Xcelerator : Yes (4K 144Hz)
- Freesync : FreeSync Premium
- Super Ultrawide GameView & Game Bar : Yes
- Dolby Atmos® : Yes
- Object Tracking Sound : OTS Lite
- Q-Symphony : Yes
- Design : LaserSlim Design
- Attachable Slim One Connect : -
- Samsung Tizen OS : Yes (Tizenâ„¢)
- SmartThings : Yes
- Screen Size : 48/42
- Resolution : 4K (3840 x 2160)
- HDR (High Dynamic Range) : OLED HDR
- OLED Glare Free : -
- Processor : NQ4 AI Gen2 Processor
- Motion Xcelerator : Yes (4K 144Hz)
- Freesync : FreeSync Premium
- Super Ultrawide GameView & Game Bar : Yes
- Dolby Atmos® : Yes
- Object Tracking Sound : OTS Lite
- Q-Symphony : Yes
- Design : LaserSlim Design
- Attachable Slim One Connect : -
- Samsung Tizen OS : Yes (Tizenâ„¢)
- SmartThings : Yes
- Screen Size : 77/65/55
- Resolution : 4K (3840 x 2160)
- HDR (High Dynamic Range) : OLED HDR
- OLED Glare Free : -
- Processor : NQ4 AI Gen2 Processor
- Motion Xcelerator : Yes (4K 120Hz)
- Freesync : FreeSync Premium
- Super Ultrawide GameView & Game Bar : Yes
- Dolby Atmos® : Yes
- Object Tracking Sound : OTS Lite
- Q-Symphony : Yes
- Design : LaserSlim Design (77" Only) / Contour Design
- Attachable Slim One Connect : -
- Samsung Tizen OS : Yes (Tizenâ„¢)
- SmartThings : Yes
The industry has spoken
See the awards and accolades that have solidified our place as the leader in home entertainment.
Samsung named no. 1 global TV manufacturer for 18 consecutive years.‡
Rated #1 in Overall Quality by the American Customer Satisfaction Index.‡‡
Samsung is the Fastest Growing OLED TV Brand.‡‡‡
Why Samsung
Five reasons our TVs are awesome:
Content at its Best
Upscale every moment. Our AI-powered TVs make all the things you watch look sharper, sound clearer and feel more real.†
Samsung TV Plus + Gaming Hub
Get 2,700+ free channels, including 360+ Samsung TV Plus premium channels and thousands of top-tier games — no console required.†††
Powered by Knox
Peace of mind while you watch—with security that protects your personal data across all connected devices
at once.
SmartThings
With your Samsung TV as the hub, SmartThings connects your smart home devices across brands.△
Sustainability + Accessibility
We value what you value—from packaging and energy-efficiency to accessibility features that help everyone enjoy the content they love.
- OLED HDR Pro only available on OLED S95D series. S90D 83", 77", 65", and 55" sizes have OLED HDR+. S90D 48", 42" sizes and the S85D series have OLED HDR.
- OLED Glare Free: Only applies on OLED S95D series.
- Motion Xcelerator 144Hz: 4K 144Hz is only available with PC connected games that support such specifications. (PC graphic card required). Performance may vary. 4K 144Hz is only available on S95D and S90D series. S85D series has 120Hz
- AI Auto Game Mode: AI Auto Game Mode is available for certain console games only. Availability may vary according to gaming content and format. UI is subject to change without prior notice.
- Expert Calibration: Only available with OLED S95D series.
- Available on Android or IOS devices. A Wi-Fi connections and a Samsung account are required
- To charge the remote with solar energy, set the TV remote down with the solar panel facing up. Place it in your living room while your lights are turned on, or you can place it near a window where it will soak in natural sunlight. In case the remote’s battery is depleted, you should charge it using a USB-C cable. To check the remaining battery level of the remote control, refer to the TV Menu (Settings > General & Privacy > Power & Energy Saving > Available Remote Battery).
- Samsung Knox Security: Samsung Knox Security applies to Samsung TVs powered by Tizen®, launched since 2015. Security software update is provided for three years from product launch. Lates software update is required.
- Availability of top channel speakers may vary depending on model, so refer to the product detail page for more information.
- Active Voice Amplifier Pro: This feature can be activated in the TV Menu > Intelligence Mode > Adaptive Sound Pro. The default setting of Adaptive Sound Pro is Off.
†AI Upscaling Utilizes AI-Based formulas.
†††High speed internet connection, additional gaming service subscriptions and compatible controller required.
△Samsung Account required for network-based smart services, including streaming apps and other smart features. Separate [connected] computer, mobile or other device may be necessary to create/log in to Samsung Account (free to download and create). Without Account log in, only external device connections (e.g., via HDMI) and terrestrial/over-the-air TV (only for TVs with tuners) available.
‡Source Omdia, Jan 2024. Results are not an endorsement of Samsung. Any reliance on these results is at the third party’s own risk.
‡‡Compared to all other measured TV manufacturers in the 2023 American Customer Satisfaction Index (ACSI(R)) surveys of customers rating their own TV manufacturer's performance. The #1 rating is shared with four other TV manufacturers. ACSI is a registered trademark of the American Customer Satisfaction Index LLC.
‡‡‡Source : Circana /Weekly Retail Tracking Service, Based on display type, US sales, 52 weeks ending June 15, 2024”
*Valid 11/1 - 11/24, while supplies last, at Samsung.com or Shop Samsung app towards the purchase of one (1) of the following products: all TVs, all audio (excluding HW-Q990C), and memory & storage 4TB and higher ("Qualifying Products"). Discount applied by entering promotional code at checkout. If Qualifying Products are returned, the discount will be forfeit.
