Hong Kong – July 12, 2024 – Samsung Electronics H.K. Company, Limited today announced its collaboration with Doraemon to create a special edition of the Galaxy Z Flip6. In conjunction with the “100% DORAEMON & FRIENDS” Tour (Hong Kong), for which Samsung is the supporting partner, the special edition will combine the playful outlook of the widely loved animated character and the latest flagship foldable, unlocking fascinating mobile experiences powered by Galaxy AI.

“Here at Samsung, we constantly expand offerings that will resonate with our users, and with Doraemon embodying fond childhood memories of many in Hong Kong, we are beyond excited for this unprecedented partnership,” said Ms. Yiyin Zhao, Managing Director of Samsung Electronics H.K. Company, Limited. ‘Like Doraemon, the Galaxy Z Flip6 comes with unparalleled versatility and powerful tools that will bring so much convenience and fun to our users. The theme of the upcoming exhibition also coincides with our foldables that bring people closer with innovation, we hope consumers will enjoy this special edition of our Galaxy Z Flip6 infused with playfulness of the endearing character.”

Galaxy Z Flip6 Incorporates All-time Iconic Character

Samsung and Doraemon share the ideology of technology for life betterment and social connection. Samsung has over recent years brought continuous refinements to its foldable smartphones and opened a new era of mobile AI that inspires consumers with new ways to communicate, create, get things done and so on, revolutionizing the way people interact with their mobile devices. At the same time, Doraemon is adored by many for its universe filled with unbounded imagination, innovative problem-solving gadgets and bonded friendships. The resonation will be reflected in this latest collaboration where iconic Doraemon creativity meets the latest foldable technology.

Uniquely positioned as a fashion item with its compact outlook and FlexWindow, the Galaxy Z Flip is once again pioneering a new era for smartphones, and welcoming in the latest Galaxy Z Flip6 an elevated mobile experience powered by Galaxy AI. The pocketable self-expression tool now comes with upleveled camera capability upgraded with AI, alongside more flexibility on personalization and functionality assisted with Galaxy AI.

Latest Foldable Innovation Infused with Fun-filled Childhood Goodies

The DORAEMON SPECIAL EDITION for Samsung Galaxy Z Flip6 features the latest model in blue that interestingly echoes the character’s 4D Pocket, from which astounding gadgets could appear wherever, whenever. With a built-in Galaxy theme[1] designed exclusively for this collaboration, Doraemon’s world of wonders unfolds in the palm of your hands with exclusive screen wallpapers and app logo[2] designs in the theme of Doraemon; explore Galaxy AI capabilities with Samsung Keyboard now adorned with signature Doraemon colors; not to mention the that will surround you with your favorite character throughout the day.

The special edition Flipsuit Case is adorned with Doraemon’s most renowned gadgets such as the take-copter, known to fans everywhere. Created with customization in mind, the swappable Flipsuit Case NFC cards give Galaxy Z Flip6 a fun digital makeover and are swappable depending on different moods or styles. Simply insert the special edition NFC card, and the FlexWindow will be instantly decorated with a Doraemon thematic visual, presenting an one-of-a-kind design that will stand out from the crowd.

Also featured in the boxset is a Doraemon Special Edition Phone Stand, as well as a Special Edition Tote Bag designed for the collaboration. Users can put their creativity on display by re-adjusting placement of the Doraemon figurine in front of the many powerful gadgets and become a beautiful installation collectively with the Galaxy Z Flip6. 

Availability

The DORAEMON SPECIAL EDITION for Samsung Galaxy Z Flip6 will be available for pre-order in Hong Kong on July 12 at 3pm, and open for sale on July 24 at Samsung Online Shop (https://117.p.syniva.es/hk_en/offer/online-shop/), Samsung Experience Store, and selected authorized resellers’ physical and online stores. Stock is limited while stocks last, terms and conditions applied.

To learn more about DORAEMON SPECIAL EDITION for Samsung Galaxy Z Flip6 and distribution channels, please visit: https://117.p.syniva.es/hk_en/explore/brand/doraemon-special-edition/

About Samsung Electronics Co., Ltd.

Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, home appliances, network systems, and memory, system LSI, foundry and LED solutions, and delivering a seamless connected experience through its SmartThings ecosystem and open collaboration with partners. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com.

Website: https://117.p.syniva.es/hk_en/

Online Shop: https://117.p.syniva.es/hk_en/offer/online-shop/

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[1] The automatic download service of Doraemon Galaxy Theme will be available until 14th July, 2024

[2] Exclusive thematic app logos include Phone, Setting, Internet, Gallery and Camera.