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Picture quality

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Samsung NQ4 AI Gen2 Processor works behind layered screens. When the processor powers on, the effect ripples through the layered screens to optimize the picture at the forefront. The details of a mountain side, rocks in a creek and shoes of a runner in a scene are upscaled to great clarity.¹

Samsung NQ4 AI Gen2 Processor works behind layered screens. When the processor powers on, the effect ripples through the layered screens to optimize the picture at the forefront. The details of a mountain side, rocks in a creek and shoes of a runner in a scene are upscaled to great clarity. Playing video

4K AI Upscaling

Upscale content into a 4K experience

Our 4K AI Upscaling technology powered by 20 AI neural networks transforms content into near 4K resolution.¹

PANTONE Validated

Enjoy authentic color validated by PANTONE

PANTONE validation certifies the accurate expression of 2,030 PANTONE colors and 110 newly added skin tones. So you can enjoy an accurate, true-to-life viewing experience better than ever before.

Real Depth Enhancer

Depth perceived just as a person’s eyes would

Real Depth Enhancer mirrors how human eyes process depth by increasing contrast in the foreground. Feel an enhanced sense of realism, as your TV recreates depth just as a person’s eyes would.²

The TV screen during daylight is bright. The screen is adjusted to be softer on the eyes as day changes into night. VDE 02\/2024 Tested Eye Care www.VDEinfo.com ID.40058040 Tested by VDE Germany. VDE 02\/2024 Tested CRD Circadian Rhythm Display www.VDEinfo.com ID.40058036 Tested by VDE Germany.³

The TV screen during daylight is bright. The screen is adjusted to be softer on the eyes as day changes into night. VDE 02\/2024 Tested Eye Care www.VDEinfo.com ID.40058040 Tested by VDE Germany. VDE 02\/2024 Tested CRD Circadian Rhythm Display www.VDEinfo.com ID.40058036 Tested by VDE Germany. Playing video

EyeComfort Mode

An intelligent picture optimised for your eyes

Samsung’s unique EyeComfort Mode automatically adjusts your display's brightness and colours according to the time of day. After sunset, the screen settings are softer on your eyes.³

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Gaming experience

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Motion Xcelerator 144Hz

Get the motion clarity for the game content you love up to 4K - 144Hz

Motion Xcelerator 144Hz delivers ultra-smooth action without lag and motion blur. You can enjoy crisp visuals and blazing-fast speeds for VRR games up to 4K - 144Hz.⁴

An action game is playing onscreen, with the Game bar onscreen at the bottom. The player selects Game Genre, Virtual Aim Point, Screen Ratio, then Minimap Zoom. The First Descendant game logo is on the top.⁵

An action game is playing onscreen, with the Game bar onscreen at the bottom. The player selects Game Genre, Virtual Aim Point, Screen Ratio, then Minimap Zoom. The First Descendant game logo is on the top. Playing video

Game Bar

Optimise your gaming experience

Bigger and wider TV screens with 21:9 and 32:9 ratios give you expansive views and a heightened gaming experience. Optimise your gameplay even more with Game Bar for easy access to various game settings.⁵

Scattered scenes from games with one main scene front and center. RPG is detected as its genre, as it is then scanned into optimal settings by Samsung's AI technology. Then the screen changes and Racing is detected as the genre of Kart Rider Drift as it is also scanned into optimal settings.⁶

Scattered scenes from games with one main scene front and center. RPG is detected as its genre, as it is then scanned into optimal settings by Samsung's AI technology. Then the screen changes and Racing is detected as the genre of Kart Rider Drift as it is also scanned into optimal settings. Playing video

AI Auto Game Mode

Experience seamless gaming with AI-driven automatic setting optimisation

Let your TV automatically detect the type of games you play, delivering game settings for each game type. Free yourself from the hassle of setting up games and play.⁶

Hue Sync

Enjoy immersive lighting that syncs with your viewing and gaming experiences

Immerse yourself in dynamically tailored environments created by smart lights that automatically sync with any of your onscreen content.⁷

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SmartThings

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Using SmartThings, an icon of the built-in hub on Samsung TV connects to other icons of various connected home devices in a living room, such as the AC, lights, oven, robot vacuum and air purifier.

Using SmartThings, an icon of the built-in hub on Samsung TV connects to other icons of various connected home devices in a living room, such as the AC, lights, oven, robot vacuum and air purifier. Playing video

Built-in SmartThings Hub

Connect your smart devices with your TV

With a built-in SmartThings hub in your TV, you can seamlessly connect and control smart devices compatible with Matter and HCA standards, without needing any additional device.

360 Audio Mode

Spatial 3D sound with Galaxy Buds

Paired with Galaxy Buds, 360 Audio Mode makes sounds from your TV feel more realistic than with headphones. Direct Multi-Channel and enhanced head tracking can even pinpoint the direction of the sound as you move your head for a spatial 3D experience for truly immersive sound.⁸

SmartThings on Samsung TV shows a 3D Map View of a home with various connected devices. It shows the light is on, TV is on SmartThings Mode, refrigerator has its door closed and air purifier is on Auto mode. The energy levels can also be seen for each device on the screen.⁹

SmartThings on Samsung TV shows a 3D Map View of a home with various connected devices. It shows the light is on, TV is on SmartThings Mode, refrigerator has its door closed and air purifier is on Auto mode. The energy levels can also be seen for each device on the screen. Playing video

3D Map View

Your TV as the control center of your home and IoT devices

Better manage your home by intuitively monitoring and controlling your home appliances and IoT devices from a 3D map of your house.⁹

Multi View

See it all on one screen

Watch what's on TV and your mobile on the same screen at the same time. Whether it's live stats for sports or cheat videos for games, simply connect your phone and multi-screen like never before. You can also enjoy optimised multi-tasking and watch content simultaneously.¹⁰

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Sound

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A Samsung TV plays a scene of a band performing, with a focus on the drummer. The TV emanates rings of sound in various sizes, which pulse energetically and travel in all directions to fill the space, indicating use of the Dolby Atmos feature.

A Samsung TV plays a scene of a band performing, with a focus on the drummer. The TV emanates rings of sound in various sizes, which pulse energetically and travel in all directions to fill the space, indicating use of the Dolby Atmos feature. Playing video

Dolby Atmos®

A next level Dolby Atmos experience

Enjoy a next-level surround sound experience that immerses you deep inside the action. With Dolby Atmos, OLED delivers multi-dimensional audio for unbelievably realistic sound.

Only sound from the Soundbar was activated when Q-Symphony was off, but sound from both the TV and Soundbar turned on when Q-Symphony turned on.

Only sound from the Soundbar was activated when Q-Symphony was off, but sound from both the TV and Soundbar turned on when Q-Symphony turned on. Playing video

Q-Symphony

TV and soundbar orchestrated in perfect harmony

Surround yourself with sound from your TV and Soundbar orchestrated in harmony. Q-Symphony technology allows TV and soundbar speakers to operate simultaneously for a better surround sound effect, without muting the TV speakers.

A person on a motorcycle is zipping past from one side to another. Built-in speakers follow the sound of the motorcycle as it moves.

A person on a motorcycle is zipping past from one side to another. Built-in speakers follow the sound of the motorcycle as it moves. Playing video

OTS Lite

Immersive virtual sound that tracks the action

3D surround sound with our virtual top channel audio allows you to be immersed in the audio experience.

Active Voice Amplifier Pro

AI-powered voice enhancement lets you catch the dialogue without distractions

AI-powered audio enhancement technology makes dialogue crystal clear by analyzing background sounds, voice clarity and ambient noise to isolate voices from other sounds. Enjoy an unparalleled audio experience with clear dialogue even in distracting environments.¹¹

Soundwaves beneath the TV change in shape as the TV sound adapts to the dialogue, orchestra and soccer game being displayed.¹²

Soundwaves beneath the TV change in shape as the TV sound adapts to the dialogue, orchestra and soccer game being displayed. Playing video

Adaptive Sound Pro

Authentic sound as the artist intended, remastered with AI audio processing

Adaptive Sound Pro optimises sound by considering the characteristics of both your room and audio content. Experience improved voice clarity and vivid yet balanced sound just as the creators intended, thanks to AI audio processing that extracts and processes sound objects.¹²

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Design

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On a black background, a white laser beam traces the top edge of Samsung OLED. As it traces all four edges, the background reveals the TV in a modern living room.

On a black background, a white laser beam traces the top edge of Samsung OLED. As it traces all four edges, the background reveals the TV in a modern living room. Playing video

LaserSlim Design

Sleek and thin, resembling a laser beam

OLED’s sleek and stylish design combines unique beauty with strong functionality. Featuring a groundbreaking slim form factor and minimalistic bezel, your TV blends seamlessly into any interior.

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Security Sustain

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When AI Energy Mode is off, the surroundings around the TV appear bright. A smartphone screen displaying AI Energy Mode pops up, and it switches from Off to On. With adaptive brightness and AI Energy Mode activated, the energy level decreases significantly, and the scale shifts from day to night.¹³

When AI Energy Mode is off, the surroundings around the TV appear bright. A smartphone screen displaying AI Energy Mode pops up, and it switches from Off to On. With adaptive brightness and AI Energy Mode activated, the energy level decreases significantly, and the scale shifts from day to night. Playing video

AI Energy Mode

Saves energy with intelligent analysis

Energy saving made easy with SmartThings. AI Energy mode automatically detect ambient light levels and analyse usage patterns to optimise brightness, thus reducing energy consumption. It also analyses content scene-by-scene to subtly adjust brightness, further minimising energy usage.¹³

Samsung Knox Security

Your privacy. Secured.

Samsung TVs ensure your privacy with advanced security features, safeguarding sensitive data and IoT devices. With regular updates of Samsung Knox Security, your data stays protected from malicious apps and unauthorised access.¹⁴

SolarCell Remote

A remote control made with recycled materials and charged by sunlight and indoor lighting

With a solar panel on its back that you can use for charging, you no longer need to use disposable batteries for SolarCell Remote, as they are not the best for the environment.¹⁵

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Sound Wow together

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Premium Q-Series Soundbar

Complete Wow theater experience

Ultra Slim Soundbar

Impossibly slim yet powerful

Essential B-Series Soundbar

Elevate sound that powers your TV experience

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