50” The Frame LS03D QLED 4K Art Mode Smart TV (2024)

50” The Frame LS03D QLED 4K Art Mode Smart TV (2024)

QE50LS03DAUXXU

4.8 (1853)
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  • A TV that fits beautifully in your home - designed to look just like a picture frame
  • Ground-breaking Matte Display absorbs reflections - for a glare-free viewing experience
  • Transform your TV into a piece of art when you're not watching TV with Art Mode
  • A naturally bright and colourful picture with 100% Colour Volume with Quantum Dot
  • Easily switch up the colour of The Frame TV with customisable bezel frames*

Choose your Colour

Colour :

Choose your size

  • The Art Store page for The Frame is displayed in the center. It is surrounded by various art pieces from the Art Store.
    Art Mode
  • The left side of the screen with the word Samsung's 'Non-Matte Display' shows The Frame displaying an artwork full of reflections. The right side of the screen with the words 'Matte Display' shows The Frame with the same painting that has no glare. A glare-free certified logo that Reflection Glare UGR < 10 Discomfort Glare UGR < 22 Disability Glare UGR < 34 is on the lower left side.
    Matte Display
  • The Frame TV is installed tightly to the wall via Slim Fit Wall Mount to look like a real picture frame.
    Modern Frame Design with Bezel*
  • A variety of The Frame's customizable bezels in different colors are displayed.
    QLED 4K Technology

The Frame
Your Art Gallery on TV

*Customisable bezel sold separately. **Separate Art Store subscription and Samsung Account required to access full selection of artwork.

Top 4 Features

Matte Display

Matte Display

A glare-free* viewing experience

Modern Frame Design

Modern Frame Design

Designed to look just like a picture frame

QLED 4K Technology

QLED 4K Technology

100% Colour Volume** powered by Quantum Dot

Art Mode

Art Mode

TV when it's on, art when it's off

A glare-free* viewing experience

Matte Display

Tired of seeing distracting glare on your TV screen? The Frame's ground-breaking Matte Display overcomes this as it absorbs reflections - so even in bright light you'll have the best possible viewing experience. It also helps your TV look just like a picture frame, so you can enjoy art on a glare-free canvas*.

*Measured against Unified Glare Rating (UGR), certified as glare-free (reflection, discomfort and disability glare) by UL. **Measured to DCI-P3 standard, certified by VDE.

Designed to look just like a picture frame

Modern Frame Design

The Frame is a stunningly slim TV that you'll want to watch even when it's off. This elegantly minimal TV with tidy cables even hangs just like a picture frame, near flush to the wall, so it'll blend beautifully with your home.

*Customisable bezel sold separately.

Style The Frame, your way

Customisable Bezels*

Switch up the colour and style of The Frame TV with customisable bezel frames.* Designed to look just like the edges of a picture frame, it's never been easier to customise The Frame TV to work with your taste, space or simply the artwork on display.

*Customisable bezels each sold separately.

TV when it’s on. Art when it’s off.

Art Mode

Instead of turning into a black screen, The Frame transforms into a showcase of artwork and photography when it's turned off - now with lower energy consumption than before*. Plus, enjoy your favourite pieces for as long and as often as you like with no screen burn worries – guaranteed**.

*Based on an internal test. Only applicable to 55" and above. **Participants must register for the 10 year screen burn warranty within 90 days of purchase, T&Cs apply. ***Customisable bezel sold separately.

ART

Bring world-class galleries to your home

Samsung Art Store

With an Art Store subscription* you can curate your own personal art collection with a growing library of over 2,500 pieces of artwork from world renowned institutions. From beloved classics to stunning photography, Art Store gives you unlimited access to a vast collection of art pieces.

*Separate Art Store subscription and Samsung Account required to access full selection of artwork.**Art pieces in the Art Store are subject to change without prior notice. ***Customisable bezel sold separately.

Explore a specially curated complimentary collection of streaming art

Samsung Art Store - Streams

Dive into the world of art and discover new favourites. With Art Store - Streams, you can explore a specially curated complimentary collection of artwork, streamed directly to your The Frame TV.

*Customisable bezel sold separately.

Enjoy artful colours, validated by PANTONE

PANTONE Validated

Meet fully authentic colour expression, validated by PANTONE. The Frame reproduces rich colours and textures of your favourite artwork, with high colour fidelity. And with the Matte Display that reduces glare, you can enjoy an authentic art viewing experience.

The Frame TV shows a painting of cherries with the PANTONE Validated and PANTONE SkinTone Validated certification stamps. The Frame TV shows a painting of cherries with the PANTONE Validated and PANTONE SkinTone Validated certification stamps.

The Frame TV displays a family running toward the sea. The TV is surrounded by pictures of other precious family moments.

My Photo

Frame your most treasured memories in a way that best compliments your home. It's easy to upload and exhibit your own photography or a new family portrait on your TV – simply send your photos to The Frame TV via your smartphone* or a USB flash drive.

*Internet connection, compatible Android or iOS device, SmartThings app and Samsung account required. Photos will be displayed at the original resolution.

Brightness Sensor

The Brightness Sensor detects ambient light and automatically adjusts the screen’s brightness and colour tone to perfectly match the art piece on display.*

*Brightness sensor performance may vary depending on the ambient brightness level.

Motion Sensor

When you’re in the room, the Motion Sensor detects your presence and automatically turns the TV to Art Mode, so you can enjoy art while you’re there. When you leave, it turns off into standby mode to save energy.

*Motion Sensor setting must be activated and only operates in Art Mode. Performance may vary depending on the lighting conditions.

The Frame TV hangs on a wall, displaying three different family pictures on a white matte background.

Matte Canvas

Choose from different matting options to style up your art, making your piece look even more realistic. With Art Mode, you get 5 different types of layout styles and a palette of 16 different colours to find the perfect fit with your home.

DESIGN

Snap on. Style up.

Customisable Bezels* with Magnetic Design

It’s easy to swap the bezel whenever you fancy a change - all it takes is a snap to switch things up and refresh your everyday space. Change the look of the Frame quickly to complement your mood, space or simply the artwork on display.

A close-up on the upper right corner of The Frame TV, as a magnetic bezel is being snapped on. A close-up on the upper right corner of The Frame TV, as a magnetic bezel is being snapped on.

*Customisable bezels each sold separately.

Flexible design that fits your space

Height Adjustable Stand

The Frame is flexible enough to work with your home set-up too. Thanks to the adjustable TV stand design, simply set your TV at the height of your liking to make room for your soundbar.

Two different The Frame TVs are placed in different settings, each set to a specific height by a Height Adjustable stand. Two different The Frame TVs are placed in different settings, each set to a specific height by a Height Adjustable stand.
* Soundbar sold separately. The product may differ from image depending on the Soundbar model.* Supports The Frame 43~85” models. Height Adjustable Stand is not supported on The Frame 32" model.* The height adjustment range is 25 mm. Detailed dimensions can be found in the specifications. (Set Size with Stand, Set Size without Stand.)

A flush fit to the wall

Slim Fit Wall Mount

Effortlessly wall mount The Frame near flush to your wall using the Slim Fit Wall Mount, which comes in the box with the TV. And with the One-Near Invisible Cable you won’t have to worry about cable management as you can have just one cable for all your connections.

*Slim Fit TV Wall Mount, One Near-Invisible Connection (5m) and One Connect Box are included in-box (except for 32”). **The distance between the wall and TV may vary depending on the wall type and installation method. One Connect Box required for installation.

Picture and Sound

‏‏‎ ‎

Naturally bright and colourful picture

100% Colour Volume* with Quantum Dot

See everything you watch come to life with greater detail and realism. Quantum Dots boosts the brightness and transforms light into lifelike and accurate colour – validated by Pantone. The result? A naturally bright and colourful picture in over a billion cinematic colours.

*Measured to DCI-P3 standard, certified by VDE.

Picture and sound automatically optimised

Quantum Processor 4K

Think of the processor as the brain of the TV. The smarter the processor, the better your experience will be - and this processor introduces AI to optimise your content. It adjusts the brightness and upscales the resolution of what you're watching to 4K, even if it wasn’t filmed that way.

*Upscaling may not apply to PC connection and Game Mode. **Does not apply to 32” The Frame (FHD).

Easy on the eyes

EyeComfort Mode

Brilliant viewing, no matter the time of day. Sit back, as The Frame automatically readjusts TV brightness settings depending on the time of day, so it's always easy on the eyes.

Samsung TVs and soundbars play together in perfect harmony

Samsung Q-Symphony

Heighten your viewing experience with the benefit of great sound quality delivered from both the TV speakers and soundbar, at the same time. Get the audio experience your Samsung TV deserves.

*Q-Symphony is available only with compatible Samsung soundbar. Soundbar sold separately.

Cinematic sound reimagined with Dolby Atmos*

Dolby Atmos®*

Dolby Atmos delivers a sound experience that you can feel all around you*. It works with the TV's built-in speakers to create an incredibly immersive and realistic impression of sound. When a helicopter flies overhead in your favourite blockbuster, it feels like it’s actually flying over you.

*50" and 43” The Frame support Dolby Atmos® with virtual top speakers. Does not apply to 32” The Frame.

Smart Experience

Your favourite apps on the best-selling Samsung Smart TV*

Smart TV powered by Tizen**

Dive into a huge collection of 4K films, TV shows, and all your catch-up TV apps – including Netflix, BBC iPlayer, Disney+, Apple TV and NOW apps*** – all in one place. Not sure what to watch? Our easy-to-use and customisable Smart Hub platform gives you personalised recommendations.

*Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia. **Samsung account required to access our network-based smart services and apps. ***Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time. ****Customisable bezel sold separately.

‏‏‎ ‎

Control your smart home from your TV

SmartThings

From game consoles and smart lighting, to speakers and 1000s of smart devices, Samsung Smart TV gives you control at the touch of a button*. You can even monitor home cameras, or see who’s at the door from the comfort of your sofa. All to make your life easier, more secure, and more connected.

*Requires Samsung Account, SmartThings app, Internet connection, and SmartThings enabled devices.

Mirror all your content on the big screen

Mobile Mirroring

Go from watching your favourite show on your mobile device to watching on The Frame with a bigger screen with easy screen mirroring*. You can mirror content from your smartphone or tablet to the TV via SmartThings, or pair with your Apple device to project via AirPlay2**.

*Internet connect, compatible smartphone and Samsung SmartThings app required. **Apple and AirPlay 2 are trademarks of Apple Inc. registered in the U.S. and other countries.

See it all at once, on the big screen

Multi View

Never miss another moment. With Multi View, you can play your mobile content alongside the TV, all at once, on the same screen. Simply pair your smartphone to your TV with screen mirroring to split the big TV screen *. Handy if you want to keep an eye on the football score whilst watching a movie.

*Samsung account, internet connection and compatible mobile device required.

Specifications

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