8K AI TV

See all 8K TVs

A New Era of Samsung AI TV

Watch video

Upscale every moment with more Wow

Experience the new era of Samsung AI TV in 8K –
where the ordinary becomes extraordinary.

Why Samsung 8K TV?

Recognised as the No. 1 TV brand* for its 18th consecutive year and a six-time recipient of the CES Innovation Award, Samsung presents Neo QLED 8K – the ultimate embodiment of next-level technology and excellence that puts Samsung at the top.

* Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia.

“Samsung’s top 8K TV has a gloriously detailed picture."

"I tested Samsung's QN900C, and I'm now finally a fan of 8K."

Techradar logo Techradar logo

Proud to be awarded What Hi-Fi? 5 Star Award for
Samsung QN900D TV

WhatHiFi logo WhatHiFi logo

“Samsung's AI-powered upscaling converts 1080P and 4K content into a better version for the QN800D."

Editors Choice logo Editors Choice logo

"Its dazzling brightness, remarkable LCD contrast, voluminous colour and ground-breaking upscaling processing prove that you don’t need 8K content to benefit from an 8K TV."

Trusted Reviews logo Trusted Reviews logo

"An AI-powered 8K HDR maestro"

Expert Reviews Recommended logo Expert Reviews Recommended logo

Experience quantum leaps in TV performance

NQ8 AI Gen3 Processor

Experience brilliance with the NQ8 AI Gen3 Processor – our most advanced processor yet. Boasting 512 neural networks, it adjusts scene-by-scene, enhancing brightness, contrast, motion, sound and resolution - so you get a viewing experience that feels unbelievably immersive.

  • Up to
    2 x faster NPU
  •  
    25 x greater
    AI Neural Networks
  • Up to
    2.2 x faster GPU
  • Up to
    30 % faster CPU
  • Specs are in comparison to the 2024 Neo QLED 4K (NQ4 AI Gen2 Processor)

Samsung NQ8 AI Gen3 Processor is highlighted with lights as it fits and powers the surrounding technology.

*Viewing experience may vary according to types of content and format. Upscaling may not apply to PC connection and Game Mode.
*Features may vary by model. Please check the compare table at the bottom of this page or the product detail page for each model for specifications and details.

Samsung's AI TV innovations

  • AI Picture

    • 8K AI Upscaling Pro1

      Our 8K AI Upscaling Pro technology powered by 512 AI neural networks transforms content up to an 8K resolution. Our most advanced NQ8 AI Gen3 Processor enables the sharpest and smoothest picture quality in any Samsung TV.

      Samsung NQ8 AI Gen3 Processor works behind layered screens. When the processor powers on, the effect ripples through the layered screens to optimize the picture at the forefront. The details of the ball, shoes and jersey of a player in a soccer match are upscaled to great clarity.

  • AI Sound

  • AI Optimization

Explore the possibilities of Neo QLED 8K

Watch all your content in breathtaking 8K, no matter the source*

8K AI Upscaling Pro

Our most powerful processor yet upscales the resolution of everything you watch to breath-taking 8K quality – even if it wasn't filmed that way*. Using 512 neural networks, this TV meticulously enhances details, textures, and edges, elevating your viewing to a higher resolution. Perfecting every pixel, so that the best 4K TV is an 8K TV.

Perceived as
1.8 x
more picture clarity and detail  9
Watch 4K content and experience picture clarity perceived as
90 %
the resolution of native 8K content  10
A clear picture of a cityscape on the 2024 Neo QLED 8K TV display. A clear picture of a cityscape on the 2024 Neo QLED 8K TV display.
  • * Upscaling may not apply to PC connection and Game Mode. Based on consumer survey of 202 consumers in US & Korea. Participants were asked to quantify the difference they perceived by comparing contents up-scaled on Neo QLED 4K/8K TVs to that of a reference provided in SD, HD, FHD, 4K, and 8K (expressed in vertical pixels) bearing in mind "picture clarity and details". Contents with little movements were used to enable participants to observe the difference. (edited)
  • 8. "1.8 times" is the difference between the average perceived vertical pixels survey participants answered of the content up-scaled on Neo QLED 4K TV and the same content up-scaled on Neo QLED 8K TV.
  • 9. “90%" is the average perceived picture clarity and detail survey participants answered when compared to native 8K content provided as reference.

Experience our most detailed picture yet spring to life in 8K

Quantum Matrix Technology Pro

Neo QLED 8K has our highest density of Quantum Mini LEDs – lights that are approximately the size of a grain of sand. They are controlled with intense precision to create inky blacks, our highest brightness levels, exceptional contrast - and our most detailed picture yet.

Up to
10 x
more lighting zones
A detailed scene of a horse. A detailed scene of a horse.

* Specs are a comparison between the 2024 QN900D 65"(Neo QLED 8K) and Q80D 65"(QLED 4K) models.

Our smoothest motion

AI Motion Enhancer Pro

Whether you're watching a fast-paced action movie or the big match, experience it with incredible clarity. AI recognises text and objects on screen and smoothes out the motion.

  • * Viewing experience may vary according to types of content and format.
  • * AI Motion Enhancer Pro does not apply to PC connection and Game Mode.

Experience ultra-smooth TV gaming with up to 4K 240Hz motion

Motion Xcelerator 240Hz

Designed for PC Gaming and next-gen consoles, it guarantees ultra-smooth visuals and ultra-low input lag for responsive gameplay. Become the greatest of all time with lightning-quick motion.

A scene from the game "The First Descendant" is seen with less clarity on one side of the screen labeled "120Hz" and with ultra-sharp clarity on the other side labeled "240Hz." User can adjust the screen side-to-side to compare the picture quality.

Neo QLED 4K
Neo QLED 8K
  • * Images are simulated and for illustration purposes only.
  • * 4K 240Hz is only available with PC connected games that support such specifications (PC graphic card required). Performance may vary.

Cinematic sound reimagined with Dolby Atmos

Dolby Atmos technology delivers a sound experience that you can feel all around you. New top channel speakers create dynamic and powerful sound for a cinematic experience that keeps you on the edge of your seat. When a helicopter flies overhead in your favourite blockbuster, it feels like it is actually flying over you.

Dolby Atmos sound emanates from the top, side and bottom speakers of the screen to surround the viewers in dynamic cinematic sound. Dolby Atmos sound emanates from the top, side and bottom speakers of the screen to surround the viewers in dynamic cinematic sound.

Experience more with Samsung Tizen OS

Explore an abundance of apps and services available for health, gaming, smart home management and other daily activities on Samsung Tizen OS, and experience more on one epic screen.

*Content and services are subject to change without notice. Agreement to Smart Hub Terms and Conditions and Privacy Policy is required before use. Some content and services require registration and subscription. Requires Samsung account.

Meet our Neo QLED 8K TVs

  • Screen Size

  • Resolution

  • Processor

  • Contrast

  • AI Upscaling

  • HDR

  • Gaming Motion

  • Dolby Atmos®

  • Object Tracking Sound

  • Design

  • Smart TV Platform

Certified by industry experts

* Appearance and design specifications which are not affecting to product performance are subject to change without notice. Features may vary by model. Check the specifications of each model for details.

  1. Viewing experience may vary according to types of content and format. 8K upscaling may not apply to PC connection and Game Mode.
  2. Viewing experience may vary according to types of content and format. AI Motion Enhancer Pro does not apply to PC connection and Game Mode.
  3. Viewing experience may vary according to types of content and format.
  4. This feature can be activated in the TV Menu > Intelligent Mode > Active Voice Amplifier Pro. The default setting of Active Voice Amplifier Pro is Off.
  5. Object Tracking Sound+ applicable to QN800D. Adaptibe Sound Pro can be activated in the TV Menu > Intelligent Mode > Adaptive Sound Pro. The default setting of Adaptive Sound Pro is Off.
  6. AI Auto Game Mode is available for certain console games only. Availability may vary according to game content and format.
  7. Energy saving rate may vary by regions, models, sizes, viewing conditions or types of content. Products shipped in Eco Mode have some AI Energy Mode functions enabled by default, so energy saving levels by turning on AI Energy Mode may appear lower compared to Standard Mode. AI Energy Mode does not work with Game Mode. Energy savings based on internal test results and may vary depending on content being displayed and surrounding brightness levels.
  8. Certain third party streaming/VOD services may be limited in the use of this feature according to their policies. This feature can be activated by changing the setting to "AI Customisation" in the TV Menu > General & Privacy > Intelligent Mode Settings > Adaptive Picture > AI Customisation. The default setting of Adaptive Picture is 'Optimised'.
  9. "1.8 times" is the difference between the average perceived vertical pixels survey participants answered of the content up-scaled on Neo QLED 4K TV and the same content up-scaled on Neo QLED 8K TV.
  10. “90%" is the average perceived picture clarity and detail survey participants answered when compared to native 8K content provided as reference.