We believe in devoting our talent and technology to develop the best products and services while making a positive and lasting contribution to society. One of our goals is to develop and connect AI services across our diverse product portfolio to benefit all of humanity. Based on this, we established an AI vision which puts our users first. We are committed to developing devices that are ʻuser centricʼ, through AI technology that are ʻAlways Thereʼ, ʻAlways Safeʼ, ʻAlways Helpfulʼ, and ʻAlways Getting Betterʼ.
Samsung AI principles
AI technology has enormous positive potential but we believe in taking a robust social and ethical approach that implements the technology in a sustainable and ethical way. To support this, we have established a set of AI ethics principles, ʻFairnessʼ, ʻTransparencyʼ and ʻAccountabilityʼ. These principles are designed to fulfill our social and ethical responsibilities as well as to comply with applicable laws. We have also set up AI ethics guidelines for our employees to ensure that we put our AI ethics principles in practice. We also plan to promote employee awareness of AI ethics through training programs.